GDSC - Identity
Mission
Industry
Client
Golf de Saint-Cloud
WIP modernized the Golf de Saint-Cloud experience without losing the Club’s heritage while emphasizing the sportiness of this activity.
This work began with a modernization process in order to develop the visual identity by simplifying the emblem while preserving its unique Golf heritage.
In a second phase, WIP redesigned the park’s communication media as well as the signage system.
Particular attention was paid to the sporting and competitive aspect of this practice through more contemporary graphic and colorimetric codes.