Casto Pro
In 2024, Castorama unveils #CastoPro, an initiative developed in partnership with WIP to redefine its brand identity and transform its spaces.
Mission
Industry
Client
Kingfisher
This concept, launched at Castorama Créteil, focuses on delivering high-quality service to professionals with an emphasis on responsiveness, expertise, and innovation.
The design modernizes the brand’s standards while staying true to its identity
Additionally, a dedicated app for managing expenses and loyalty, along with in-store communication materials, enhances Castorama’s commitment to its professional clients.