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    Casto Pro

    In 2024, Castorama unveils #CastoPro, an initiative developed in partnership with WIP to redefine its brand identity and transform its spaces.

    Mission
    #BrandingDesign #RetailDesign #Strategy
    Industry
    #ChainStores #DIY
    Client
    Kingfisher

    This concept, launched at Castorama Créteil, focuses on delivering high-quality service to professionals with an emphasis on responsiveness, expertise, and innovation.

    The design modernizes the brand’s standards while staying true to its identity

    Additionally, a dedicated app for managing expenses and loyalty, along with in-store communication materials, enhances Castorama’s commitment to its professional clients.